Talent Website Launches

As Director of Talent Programming for SpinMedia Group and then Senior Director of Talent and Digital Branding at RUUVY, I managed a portfolio of a total of 17 entertainment brands in product, content, video, creative and social media development. My clients included the following: Celebuzz, Kim Kardashian, Kourtney Kardashian, Kris Jenner, Khloe Kardashian, Kendall Jenner, Kylie Jenner, Kelly Osbourne, Nicole “Snooki”Polizzi, Jenni “JWOWW” Farley, Nick Cannon, Kimora Lee Simmons, Shenae Grimes, Lindsay Lohan, Holly Madison, Nene Leakes and Whitney Port.

I consulted with talent and their respective management daily to strategize and produce all digital content and provide insight on new platforms and tools to further amplify their personal brands and ecommerce properties. From managing the development and launch of talent websites to planning monthly social programming calendars around upcoming events, press releases, TV programming, ecommerce development and branded campaigns, I was a one-stop-shop for architecting strong and powerful digital empires for talent.


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